The App Twitter is passed to the category "News" in the App Store

The application of the social network of microblogging surprised yesterday with a change of category in the App Store. Previously, Twitter could find it in the category of "social networks" but from now on will be in "News" . The reason? Apparently, not other than to boost its visibility within the iOS app store.

Yes, it seems that this change for now is effective in the App Store in the United States , because in the app store Spain Twitter still appears in the section "Social Networks". They may have made ​​the change first in the App Store North America and gradually it will unfold the rest of the world.

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In the App Store in the United States, Twitter is now listed in the category "News" and it is situated on the number 1 ranking above other applications such as CNN or Reddit , whereas before in "Social Networking" was in the number 5, below Facebook, Instagram, Facebook Messenger and WhatsApp.

Twitter looking for a boost to get new users and be more profitable

The fact appear in the No. 1 ranking the top free news apps for iPhone makes has also received a boost in the overall ranking of the App Store . This equates to increased visibility at the top of the app store.

The company has not said anything about it on the change of status of Twitter in the App Store, change on the other hand also has occurred in the Google Play Store, where it is still in the "Social" category . This change of category suggests that Twitter is looking for a new audience interested in being the last of all news and information currently looking for a strategy to increase the number of users.

Twitter announced earlier this week the financial results for the first quarter, with poor performance . And in that time period they obtained revenues of $ 595 million, below the 607.8 million expected by analysts.

On the other hand, the platform got zero growth as new users referred during Q4 2015 . Therefore, it is not surprising that the company has decided to switch to Twitter category in order to give a new push to this social network that appears to have stalled.Not to forget that recently Apple News opened a profile on Twitter to promote their news , which can also serve the platform to gain some other user.